Increasing the Number of Subscribers to Your Blog

Increasing the Number of Subscribers to Your Blog

In your effort to continually share valuable, educational, exciting content, one of the motivating factors is that other people will read what you are sharing and benefit from your expertise. Once you get people to read your blog (and, hopefully, continue to read your blog), your next goal is to start to develop a relationship with them and eventually convert them to clients and get them to share your content with other people.

Understanding the value of your target audience members

When it comes to your business, there are many things that you should not take for granted. One is the importance of other people do not just read your blog, but to share also. With the blog writes (or write any content), your blog is very important customer. In fact, it is safe to say that they are essential to the success of your business. Without them, you will not get anywhere at all.

If your content is what it should be and it involves your target audience, people will read a lot of blogs and you'll know about it. A positive result is an increase in traffic.

Of course, when you think about traffic, you do not just want random people to read your blog, you want to qualify, the right people to read and share. The key is to get people who start reading your blog to continue reading all the blogs that you share and to tell others about your blog as well. Questions you may be asking now is, "How do I do that?" Well, there are several different ways that you can achieve it.

Make sure your blog is optimized: If your blog is optimized, they will appear at the top of the page when someone searches for what you offer. It will not require much effort for you to optimize your blog and it will be well worth any effort you make. Another important thing that you will definitely want to include is an effective call to action (CTA). You'll soon see that the CTA makes a big difference in the way people respond to you and interact with you.

Make sure that you give your target audience the opportunity to opt-in: If you put the box on the landing page of your site, you may be surprised how much you can increase the number of customers you gain (or increase). If people like what they read, it's not a big leap for them to opt-in to receive other information that you have bid on an ongoing basis. Many people will be willing to give you a way to contact them. If you happen to have several landing pages, you must add a box each of them.

Offering incentives for new people: There are many possibilities that you can offer incentives, such as e-books, white papers, discount of some sort in your offer, etc. In general, people like to feel that they are getting something for nothing. It makes them feel special and everyone loved it.

Your blog is a stepping stone for the rest of your content: If you do it right, people will be excited about your blog, and they will want to keep reading. The next logical step after that is that they will want to read other content you have shared. That's what you want to happen. The more they read, the more they will understand how much valuable knowledge that you have. It was also another wonderful thing to be able to share with other people they know and trust.

Enabling them to subscribe to your blog via your homepage: Since increasing list of customers who are very important and the website visitors are also very important, why not make it very easy and combine the two? If you give the opportunity to subscribe to your blog right on your website your website visitors (and potential customers), it is likely that a large number of visitors would be willing to do it.

Conclusion

The truth is that you want to increase the number of subscribers on your blog because it benefits your brand / business. Ask members of your target audience to give you what you need; However, check with a very polite way. It is also effective to share other content and offering valuable comments on the content. People will appreciate your insights. As usual, it's all in the approach. You should not assume that others have the responsibility to register. They certainly do not. That is their choice, not their obligations.

Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications LLC. He has over 25 years experience in IT and web technology. Mr. Cohn founded CompuKol Communications to help small businesses and entrepreneurs increase their exposure and reputation on the Internet. CompuKol Consult, create, and communication strategy tool for small businesses to monopolize their markets with sound business, vision, and unique visibility.

Prior to that, Mr. Cohn spent a lot of time in a large telecommunications company, where the main focus is on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and Intranet capabilities, which accelerated gains in business productivity. His expertise includes social media marketing strategy; internet marketing; design a web presence; business analysis; project management; the management of cross-matrix teams globally; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; management and offshore development.